For Foot Locker’s 2018 Holiday campaign I worked as lead creative with Virtue Amsterdam on a series of capsule collections curated by influencers in three key markets. We looked to talent we respected for their work and their style. Each influencer curated their own collection from head to toe, which we wanted to make clear from comms down to retail. We worked closely with the talent to make sure our campaign reflected their aesthetic and their vision.
All films directed by the homie, Rutger Van Leeuwen. Produced by Mr. Frank.
Still photography by Gilleam Trapenberg.
Agency - Virtue Amsterdam
ECD - Pascal Rotteveel
Still Photography - Gilleam Trapenberg
Film - Director
Production Company
DoP
Executive Producer
Edit
Steadicam
1st AD
1st AC
2nd AC
Gaffer
Best Person
Electrician
Art Director
Assistant Art Director
Costume Design
Styling Assistant
Key Make Up
Assistant Make Up
Location Manager
Location Assistant
Sound Recorder
PA
Anna Sorrig Kathy Sihavong Marlena Fishell
Car Handler
BTS Photography
Agency
Agency Producer
Creative
Grading
Sound
Music