Diesel has a long history of calling bullshit on the craziness of the world, which is good because calling bullshit is exactly what the world needs right now. We partnered with legendary photographer and longtime Diesel collaborator David LaChapelle to put forth a simple, poignant message of unity for Diesel's SS17 Campaign.
Make Love. Not Walls.
If we did more of that, the world would be a whole lot better. A lot of people agreed with us, too.
My Role: Creative on pitch & campaign